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Flower Shop 

Design Your Own Floral Shop

Objective 

Brainstorm and design a virtual floral business.

Activity 

  1. Choose a business name and slogan.

  2. Design a logo using free tools like Canva.

  3. Create a mission statement describing the shop’s vision.

Assigment

Create and submit a digital presentation of their floral shop concept.

Price Your Bouquets

Objective 

Understand cost, profit margins, and competitive pricing.

Activity 

Introduce students to pricing strategies by having them calculate the cost of materials and determine a selling price for various floral arrangements.


Tools Needed: Google Sheets or a simple calculator.

Assigment

Create and submit a price list with explanations for pricing decisions.

Sustainability in Floristry

Objective 

Explore eco-friendly business practices.

Activity 

  1. Research sustainable flower farming or biodegradable packaging.

  2. Brainstorm eco-friendly practices for their shop.

  3. Share how these practices benefit the environment and customers.

Assigment

Create and submit a sustainability plan or infographic.

Create a Seasonal Bouquet Plan

Objective 

Learn about supply and demand and seasonal trends.

Activity 

Students research which flowers are in season during different times of the year and create a plan for seasonal bouquets.


Tools Needed: Online resources and design software.

Assigment

Create and submit a seasonal bouquet calendar or chart.

Marketing Campaign Creation

Objective 

Develop marketing and advertising skills.

Activity 

  1. Create social media posts or an ad campaign for their virtual floral business.

  2. Use tools like Instagram mockup generators or PowerPoint for ads.

  3. Focus on themes like Mother’s Day or Valentine’s Day.

Assigment

Create and submit a digital marketing portfolio.

Business hours (Offline):

Monday - Thursday, 10 AM -4 PM EST

Friday, 9 AM - 1 PM EST

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Virtual Campus Hours (Online):

Monday - Thursday, 11 AM - 3:30 PM EST

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